Burial site of "Elsie"

The Borden Cow

Elsie, a purebred Jersey cow with enormous

brown eyes was chosen to be the

advertising symbol for the Borden Company.

This became one of the best known and most successful

icons in the history of American marketing.

Elsie was featured at the Borden Company's

exhibit "Dairy World of Tomorrow" at the 1939-40

New York World's Fair. Elsie and her chain of daisies

quickly became one of the the star attractions of the Fair.

Elsie will be remembered as one of the most

celebrated residents of Walker Gordon Farm.

Marker can be reached from Heron Court.

Courtesy hmdb.org

Credits and Sources:

HMDB